What Is the Limitation of Dynamic QR Code?

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Sally Wright Jun 27, 2023
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Dynamic QR codes have gained significant popularity among businesses, especially during the surge of the Covid-19 pandemic. 

With its enhanced tracking capabilities and flexibility to meet changing demands, it became essential when running a business and promoting contactless transactions. 

However, just like any other reputable marketing tool dynamic QR codes also have their own limitations. 

In this blog post, let’s take a look at the limitations of dynamic QR codes and some practices you can follow to maximize their benefits. 

What are Dynamic QR Codes?

Unlike its static counterpart which contains fixed data, dynamic QR codes offer flexibility to its users by allowing constant changes to its content. 

What is great about this technology is that updating its stored data does alter the actual matrix or QR code design. Thus, making it a perfect tool, especially for businesses running marketing campaigns, promotions or advertisements. 

But that is not everything dynamic QR codes have to offer. It also has other advantages that lead to its widespread use today and that includes the following:
  • Offers enhance tracking and analytics, allowing seamless data gathering about user behavior and interactions. 
  • Promoted flexibility in changing target content, ensuring that users are directed to timely and relevant content. 
  • Dynamic QR codes are cost-effective to use and free to create with QR Codes Unlimited.
Here are some of the limitations of dynamic QR codes:
  • Dynamic QR codes are an advanced technology and may have compatibility issues with older smartphone models and QR code readers. 
  • Without proper maintenance, some users may encounter expired QR codes which affect their functionality. 
  • There are still a few who are not familiar with the benefits of dynamic QR codes and their uses. 

Best Practices to Know When Creating Dynamic QR Codes

While there are some limitations associated with employing dynamic QR codes, there are also some ways to mitigate this. Knowing the best practices before, during and after creating dynamic QR codes also helps to maximize its potential. 

Listed below are some practices that you should follow:
  • Test the dynamic QR codes across multiple devices and scanning platforms to verify compatibility. 
  • Implement security measures and encryption to prevent malicious activities
  • Regularly update the dynamic QR code content to maintain its accuracy and relevance. 
  • Include clear instructions on how to use and scan dynamic QR codes. 
  • Make sure to consistently track the dynamic QR code performance, especially during campaigns. 

Conclusion 

Part of leveraging the opportunities dynamic QR codes can provide is acknowledging their limitations. Educating yourself about this topic helps you to easily address them and boost the optimization of dynamic QR codes when implementing them. 

You can also make use of reliable tools like QR Codes Unlimited to generate high-quality and functional dynamic QR codes for free. 

If you want to learn more about dynamic QR codes and their various use cases for your business, feel free to check out our Academy and Youtube channel



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Sally Wright

Jun 27, 2023