How to Generate QR Codes for Donation Drives
Sally Wright
Apr 25, 2025
Donation drives are no longer limited to phone calls and street fundraising. With smartphones in every pocket, QR codes are making it easier than ever to collect donations quickly and securely.
Whether you’re running a nonprofit campaign, helping a local school, or supporting a community cause, using dynamic QR codes can help streamline your fundraising efforts. Here's how to get started.
Why Use Dynamic QR Codes for Donation Drives?
Unlike static QR codes, dynamic QR codes can be edited even after you print or distribute them. This means you won’t have to worry about updating marketing materials if your donation URL changes or if you want to redirect users to a thank-you page later.
Here’s why dynamic QR codes are ideal for fundraising campaigns:
- Real-time editing – Update the destination link anytime without changing the QR code itself.
- Analytics tracking – Monitor when, where, and how often your code is scanned.
- Campaign customization – Tailor QR codes to different audiences or locations.
- Professional branding – Add logos, CTAs, and colors to build trust.
- Enhanced donor experience – Lead donors directly to mobile-friendly, secure payment pages.
These benefits make dynamic QR codes the smart choice for modern donation drives—both online and offline.
Step-by-Step: How to Generate a Dynamic QR Code for Your Donation Drive
1. Choose Your Donation Page
Before creating a QR code, decide where you want to send donors. Common platforms include:
- PayPal donation pages
- GoFundMe or other crowdfunding sites
- Stripe donation forms
- Your nonprofit’s custom landing page
Make sure the page is secure, mobile-friendly, and easy to navigate.
2. Visit QR Codes Unlimited
Open your browser and head to QR Codes Unlimited. Take note that this is a free tool so you don't have to worry about paywalls.
3. Paste Your Donation Link
Select the "URL" option to create a dynamic QR code. Paste the link to your donation page. You can also add UTM parameters to track specific campaigns or marketing channels.
4. Customize the QR Code
Make your QR code stand out by customizing it:
- Add a call-to-action frame like “Scan to Donate” or “Support Now”
- Use your brand colors or upload your organization’s logo
- Select a shape and style that aligns with your campaign theme
5. Download and Distribute
Download your QR code in high-resolution formats for both digital and print use:
- Print materials: Posters, flyers, brochures, table tents, t-shirts
- Digital media: Emails, social media posts, websites, video overlays
Best Practices for Using QR Codes in Donation Campaigns
To maximize the impact of your dynamic QR code, follow these tips:
- Be clear with your call-to-action – Use phrases like “Scan to Donate” or “Help Us Reach Our Goal”
- Place QR codes in high-visibility areas – Think event booths, checkout counters, bulletin boards, or newsletters
- Keep the donation page simple – Donors should be able to contribute in just a few clicks
- Use analytics – Log into your QR Codes Unlimited dashboard to monitor scans and improve targeting
- Update links as needed – After your campaign ends, redirect to a thank-you page or a newsletter signup form
Conclusion
QR codes are transforming how we connect with donors, making giving easier, faster, and more transparent. With dynamic QR codes from QR Codes Unlimited, you gain full control over your fundraising campaign—whether you're running a short-term relief effort or a long-term donor program.
Ready to launch your next donation drive? Create your dynamic QR code today with QR Codes Unlimited and start collecting donations in minutes.
