Benefits of Using Dynamic QR Codes on Art Pieces
Sally Wright
May 7, 2023
If you’ve been spending time in art museums or galleries lately, you may have noticed small, square-shaped pixel patterns placed near artworks. These are dynamic QR codes, a powerful digital tool that bridges traditional art with interactive experiences. When scanned using a smartphone camera, dynamic QR codes provide access to stored digital content such as artist profiles, audio guides, videos, or ticketing pages.
Across the globe, dynamic QR codes have become a growing trend in the art industry. From helping artists connect with audiences to improving museum visitor experiences, these codes are redefining how we engage with visual art.
Keep reading to explore how dynamic QR codes are being used in art spaces and why they’re shaping the future of creative expression.
The Use of Dynamic QR Code Art
Museums and public art and galleries are enjoyable places to visit for many people who want to make their artistic hearts full and happy. Thus, making museum-goers' experience better is one of many art gallery curators' top concerns.
With many options available, adapting the use of dynamic QR codes in exhibits is one of the most feasible to make a curator's goal possible. Here are some dynamic QR code use examples that you take inspiration from for your next artwork exhibit:
Artist promotion for events
If you are looking to attract more people to visit museums, dynamic QR code technology can be a one-stop solution to attract more visitors. Art directors and curators can generate dynamic QR codes to promote an artist or art event.
There are many ways you can squeeze out the benefits of artistic QR codes for your promotion. You can include a video or link that visitors can engage in. This enables them to easily access information about the artist or event and buy tickets online.
Store representation and the story of the art pieces
Not everyone can easily grasp the story behind every art they see. Most art pieces contain deep meanings and representations of where the inspiration was drawn by the artist.
Using dynamic QR codes can help you to provide more detailed information about the art pieces and the process the artist used to accomplish their masterpiece.
Easy Way for Viewers to Engage with Artists Online
QR codes can help in building connections between artists and viewers. One way to establish an artist's reputation in the industry is by allowing them to connect and interact more with those who have seen their art.
For instance, dynamic QR codes can be used to link viewers to an artist's website, social media profile or other online content. This helps the viewers to learn more about the artist and their artworks. Thus, establishing their brand identity in the industry.
Automated language information for international visitors
Another great way to use QR codes is by automating the language translation of the art description. If the descriptions are in their native language, international visitors will be able to relate more to the artist and his work.
Examples of How Artists Have Used Artwork QR Code Technology
If you are an art director or a curator, you have probably tried different ways to incorporate QR codes to lure more people to visit museums.
As we have mentioned, QR codes can be used in a variety of ways that are even beyond your expectations. The only limit here is your imagination.
So how can artists use QR codes in their art? We have collected and listed notable examples that you can consider. Here are some of them:
- Street art and murals: Don't forget that murals are also a form of art. Adding QR codes to it fosters interactive and augmented reality experiences for viewers. This allows them to interact and learn more about the artwork and how it is made.
- Sculptures and installations: Artists specializing in sculptures and inspiration can also leverage the advantages offered by QR codes,
- Canvas and other traditional art forms: You can also implement QR codes on paintings and drawings to link viewers to the artist's personal website or social media pages.
How to Create Dynamic QR Codes for Art
If you do not have experience creating QR codes, then we got you covered. In this section, we will provide detailed instructions to successfully create a working QR code for your art.
Step 1: Open your desktop or mobile browser and visit QR Codes Unlimited. They offer free customized dynamic QR codes with unlimited scanning and advanced analytics for tracking.
Step 2: Customize your QR codes to complement the diverse artworks and exhibits in your collection. Whether it's providing additional information, linking to virtual tours, or offering exclusive behind-the-scenes content, our platform caters to various content types.
Step 3: Start customizing the QR code design that you have in mind. Using QR Codes Unlimited you can add a logo, frame, text, shape and template that will make your QR code visually appealing.
Step 3: Start customizing the QR code design that you have in mind. Using QR Codes Unlimited you can add a logo, frame, text, shape and template that will make your QR code visually appealing.
Step 4: The next thing you should do is generate the QR code and hit download. Whether you need a high-resolution image for promotional materials or a digital file for online sharing, QR Codes Unlimited provides the flexibility to choose the format that seamlessly integrates with your artistic vision.
Step 5: Test the QR code before printing and displaying it along with other promotional materials. Make sure to check if it is scannable by different devices and leads the viewers to the correct digital content.
Dynamic QR codes and Art Museum is the Future
As technology continuously advances, it is exciting to think about the future of QR codes in art.
QR codes are proven to be a versatile tool that can be used to enhance not only the experience of the artists but also that of the museum-goers. Even museum directors and curators can leverage QR codes to provide information about collections and upcoming events to improve the visitor experience.
By providing easy access to artwork information, dynamic QR codes can help promote artists and their artworks, providing an engaging experience for visitors. For more guides on QR codes, please visit our Academy.
Frequently Asked Questions
How do you add a QR code to a painting?
There are a few ways to add a QR code to a painting. One way is to use a free QR code generator to create a QR code that can be printed on a sticker or label. Another way is to use a QR code template that can be printed directly onto the painting.
Can you design an artistic QR code?
Yes, you can design an artistic QR code. You can use QR Codes Unlimited to generate a QR code with your logo, colors and style. The QR code will be unique and dynamic.
Will a painted QR code work?
Yes, a painted QR code will work. QR Codes Unlimited automatically generates high-quality QR Codes that can be printed or painted on any surface.
Do QR codes work through pictures?
Yes, QR codes work through pictures. You can generate a QR code for any picture and it will be able to display it to be scanned and read.
